Conferences

Summaries of the presentations we have made at conferences recently are shown below. If you would like to learn more, please don't hesitate to contact us

Delegate feedback

"Utterly brilliant"

"Practical, broad and enjoyable"

"Engaging speaker, clear message"

"Excellent presentation, very understandable"

"Provided some out of the box thinking on a more holistic approach to corporate governance"

"Impressive and knowledgeable presentation"

Conferences

Blackbaud Relationship Management Conference, 13th October, London

Colin was asked to run a one day executive track for CEO's and Senior Managers at the Blackbaud Relationship Management Conference in London on the 13th October. This interactive and highly participative workshop looked at how Charity's can improve the performance of their brand's and win greater share of their supporter's hearts, minds and wallets

Institute of Fundraising, 7th July 2009, London

As a member of the visiting faculty of Cranfield School of Management, Colin was asked to facilitate a one day interactive workshop entitled 'Winning hearts, minds ... and wallets - aka brand strategy'. Colin highlighted the importance of brand in the increasingly competitive and donor dependant 3rd sector, presented a simple brand model together with evidence to suggest that most Charity brands do not have a compelling vision or a unique positioning. Infact, Colin's hypothesis was that most Charity brands would benefit from a greater degree of definition. He then went on to share some work on the eight mistakes most brands make and provided the audience with a simple audit tool to assess their organisations level of brand management capability. You can click on the Institute of Fundraising Pdf icon below to see a copy of his presentation and on the 'research data' Pdf icon to see some interesting data collected during the workshop

Airmic 2009, 16th June, Bournemouth

As an associate of Cranfield Centre for Executive Development, Colin presented again at Airmic 2009, which is very exciting given the events of the last 6 months (credit crunch) and the centrality of reputation management to the issue of risk management. Colin's presentation was based on the belief that cultural and behavioural risk remains an unmanaged risk at board level, despite it's obvious contribution to the Global crisis. He suggests that risk managers can step-up and play a greater role in this critical area by understanding and promoting awareness of the issue. You can click on the Airmic Pdf icon below to see a copy of his presentation

Airmic 2008, Edinburgh

In June 2008 we were asked by Cranfield School of Management to run a training session for Airmic (Association of Risk and Insurance Managers). The session looked at Corporate Governance in the UK, what represented best practice, what were the 'hot issues' of the day, the difference between compliance, stakeholder value and reputational risk approaches to corporate governance and whether or not there was a danger that corporate governance was being 'dumbed-down' towards a 'form-filling' compliance type exercise and needs to be repositioned more strategically as the management of corporate reputation, one of the most critical business issues facing corporate UK to-day yet often missing from the board agenda

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              AIRMIC 2009                              Institute of Fundraising           Research data